IO2 - Learning Course Package for enhancing women's competences and promoting their employability opportunities in the tourism field

Module 1:

Preparatory Module

Output Materials

M1.1 Introduction M1.2 Profile of the Promoter M1.3 Citizenship and Social Skills M1.5 Experiential and Sustainable Tourism M1.6 The Atlas as a Result of the Learning Path

Module 2:

Computer Literacy for Tourism Promoters

Output Materials

M2.2 Introduction M2.3 Session 1 M2.5 Session 2 M2.7 Session 3

Module 3:

Elements of history, art & culture

Output Materials

M3.1 Session 1

M3.3 Session 2

Module 4:

Communication and Marketing

Output Materials

M4.1 Introduction M4.2 Communication M4.4 Communication Skills M4.6 Social Media M4.7 Website M4.8 Brands and Marketing Strategies M4.9 Networking

Module 5:

Reading and Mapping the Territory

Output Materials

M5.2 Introduction M5.3 The Atlas M5.4 Parish Maps, Eco Museum, museo diffuso M5.6 Creating a Parish Map M5.8 Creating and Organising an Itinerary

Module 6:

Manage Groups, Organising Events

Output Materials

M6.1 Introduction M6.2 Group Management M6.3 Event planning

Module 7:

Employment and Self employment

Output Materials

M7.1 Session 1 M7.2 Professional and personal skills M7.3 Competences M7.4 Create a CV M7.6 Session 2 M7.7 Debrief before setting up your business M7.7 Session 3 M7.8 Template business plan M7.9 Session 3 M7.10 Customer and Competition Analysis M7.11 SWOT Analysis M7.12 Template provisional revenue M7.13 Template Financing plan M7.14 Finding financial resources M7.15 Cover letter

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